How can you use Impact Marketing Specialists to seal the deal at your next listing appointment?

1. Drive by the property before the appointment and take a "good" digital photo.
No cell phone photos

2.Log on to your Impact Marketing Specialists account.
If you don’t have an account call customer service at 800.454.7622

3. Select a postcard or a property brochure template. Complete as much as the descriptive text as possible, upload the property photo and leave the price blank or just put in the $ sign for later discussion.

4.Generate a proof.


5.Click on print a PDF Proof and print out proof on a color printer.

At the listing presentation have the proof included in your marketing plan.

Bring along other examples of pieces you have sent in the past to demonstrate the quality.

Sample dialog for listing appointment

“Mr/Ms/Mrs Seller a key part of my marketing plan is announcing the listing of your home to your surrounding neighbors and to my key contacts. Let’s review the card and see if I have highlighted the features that you feel are key selling points. Do you like this picture? Or should I schedule a time to come back and take more photos. If we agree on everything I could have the card in the mail by the next business day or at the latest the following day.

This is also a great time to discuss the price as seeing it on a card will make it more of a “Retail Price” as opposed to a part of the listing contract that they are negotiating with you.


This method works with a postcard or a brochure.


800.454.7622
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